The freedom to fail: why Media School Bayern is a breath of fresh air
Excursions . MediaOn December 11th, I had the opportunity to visit an institution that cares deeply about the future of radio and broadcasting. Located on the outskirts of Munich, Media School Bayern actively invests time and resources into teaching young adults how to navigate the world of digital content, specifically in video and audio production. After receiving
A Journey Through Technology and History at the Deutsches Museum
ExcursionsThe visit to the Deutsches Museum was a fascinating journey through science, technology, and history. The museum showcases Germany’s achievements, from early engineering and industrial inventions to modern innovations in all walks of life. What impressed me most was the interactive exhibits, especially the one explaining Erwin Schrödinger’s famous thought experiment from 1935. Rather than
Connecting Education and Industry – Field Trip to Bayern Media School
ExcursionsVisiting Bayern Media School was an inspiring experience. Although the location was a little bit remote from the city center, it immediately impressed me with its warm atmosphere and hands-on approach to media education. Students actively work on real projects and experiment with professional equipment. You could feel the creative energy walking through the studios.
Printing Media never die, I hope
ExcursionsThere is always a popular opinion saying that printing media has died, or at least will give way to digital media in the near future. There is no denying that digitalization has reshaped our reading habits and pushed traditional newspapers into a tight corner. But I still prefer the tactile, structured, and irreplaceable experience of
Inside The Süddeutsche Zeitung: Why Print Still Matters
ExcursionsOur visit to Süddeutsche Zeitung printing house (SZ München) honestly felt almost like stepping into the set of a mysterious film, as the vibes were both intriguing and isolating at the same time. But the moment one of the staff members came, he instantly shifted and lifted up the whole mood. He welcomed us warmly
Not just a museum!
ExcursionsI found the trip to Süddeutsche Zeitung Printing House really insightful. I had never been to a printing house before, so I was interested to see the how newspapers are produced. I found Michael very knowledgeable about the printing process and the history of Süddeutsche Zeitung. At the start he showed us a video about
Future of Newspaper: As The Media’s Underground Bunker
ExcursionsWhen I visited SZ, I passed through a bunker-like entrance, where many workers were working late to print the next day’s news. Though the machines print countless characters at incredible speed, even the fastest printer cannot surpass the speed of electronics. Facing this decline, I was reminded of the “Underground Bunker” I felt at the
What happened to newspapers? A comparison between printhouses (SZ and Athesia)
Excursions . MediaWhen we think of media nowadays, our minds usually jump to the Internet and its addicting social media feeds. Online news are characterized by catchy and quick information, whose power is strong enough to make us scroll for endless hours on a screen. Yet, although companies currently race to become more and more digital, I
Field Trip 3: Süddeutsche Zeitung – Visiting a printing house, which will NOT become a museum in a few years
Excursions . GermanyHey everyone! I’m back again with another post from my Professional Communication course at LMU. This time we visited the printing house of Süddeutsche Zeitung (SZ) in Munich, and honestly, I was surprised how alive and busy everything still is. Our guide was Michael. He began the tour with a clever remark: some people assume
Old press & new pressures: Experiencing Süddeutsche Zeitung up close
Authors . Excursions . MediaWalking into the huge, loud space of the printing hall, I was struck by the scale and speed of the operation in Druckhaus Süddeutsche Zeitung. Our latest field trip gave us a behind-the-scenes look at how a traditional newspaper is trying to find its place in the digital age. We met one of the employees