Rethinking Media Education: A Critical Look at MediaSchool Bayern
UncategorizedBy Minjing Zhou Introduction to MediaSchool Bayern MediaSchool Bayern, established in 1995 by the Bavarian Regulatory Authority for New Media (BLM), is a nonprofit media training institution that emphasizes hands-on skills over traditional journalistic training. The organization focuses on multimedia production—particularly in audio, video, and digital formats—rather than the conventional teaching of reporting, writing, or
SZ’s Fight to Stay Relevant: Traditional Journalism in a Modern World
UncategorizedAs a class we were very lucky to experience a visit from a journalist at Süddeutsche Zeitung (SZ). The visit was extremely insightful and told us how traditional journalism is adapting to a time where social media ad AI is changing reader habits and providing news. SZ was founded on October 1945, shortly after WW2,
Role of Media
UncategorizedThis semester’s media research journey brought us face-to-face with key players shaping how stories are told in Germany. Through both prompts and site visits, we can examine what responsibility media organisations carry today—and how differently they approach that task. One core question stood out to me: what role does the media play in supporting democracy
Munich Science Communication Lab
Authors . Media & Journalism . UncategorizedScience communication is currently facing various challenges relating to the links between climate change and human health and trying to point out actions that need to be taken. MSCL plays a crucial role in addressing burning issues in the field of planetary health. MSCL is a science communication lab dedicated to studying and improving the
Whose stories get told in the media?
UncategorizedLook around in our classroom. Chances are, you’re sitting next to someone from a different country, culture, or background. Maybe their story is completely different from yours or maybe it’s suprisingly similair. But here’s the thing: not all of our stories make it into the media. Whether it’s through films, news, music, or TikTok, the
My last 2 field trips
UncategorizedHello les bloggers, On Tuesday May 13, I had the chance to take part in a field trip with my class. So I was able to discover the offices of the Münchner Merkur/TZ newspaper. At first, I thought that newspapers would soon disappear because young people read less and less newspapers but the lady who
What about the role of the Suddeutsche Zeitung
UncategorizedHello les bloggers, Last Tuesday, my class and I hosted Felix Haselsteiner, a sport journalist from Süddeutsche Zeitung. It was a really interesting moment, he answered all our questions about journalism and his possible future. The Süddeutsche Zeitung is a private media and one of the most important daily newspaper of Germany. The Süddeutsche Zeitung
Mediaschool Bayern: Fostering Media Education and Pluralism
Authors . Media & Journalism . Munich Media Landscape . UncategorizedBy Sangnan Hua In an era where media literacy and diverse journalism are vital for a healthy democracy, Mediaschool Bayern has emerged as a unique institution in Germany’s media landscape. Founded in Bavaria as a non-profit training organization, Mediaschool Bayern operates non-commercial radio and television channels that serve as live laboratories for aspiring media makers.
ARD: Why Do Public Broadcasters Exist?
UncategorizedARD (Arbeitsgemeinschaft der öffentlich-rechtlichen Rundfunkanstalten der Bundesrepublik Deutschland, the Association of Public Broadcasters in Germany) is a broadcasting consortium made up of nine regional broadcasters and one global channel(ARD, 2024). In everyday life in Germany, we often encounter ARD’s flagship news program “Tagesschau” on social media or U-Bahn displays and “the 8 p.m. edition alone
From radio to research
UncategorizedOn two warm days in June, we visited two different corners of the German media and communication world. On June 17th we have visit the Media School M94.5. When I walked in, I immediately felt the relaxed, creative energy of the place. It didn’t feel like a typical media institution, like for example the SZ, where