Süddeutsche Zeitung: ”We are often asked if the printed newspaper is a disgrace to the environment”
Climate Change . MediaThe green transition is a highly debated theme in the western part of the world. Citizens and politicians are doing a lot but not enough to turn the table. As a green initiative, the Germans are going out of their way to sort garbage but at the same time, they cling to traditional print newspapers.
Media School Bayern
Excursions . MediaA Playground for the Next Generation of Media Talents Walking into the office of Media School Bayern (MSB) for the first time, I was immediately struck by the vibrant atmosphere. The colorful decor and various posters, along with the committed ‘staff’ working on evening news, fostered a sense of freedom and innovation, perfectly embodying the
The Past, Present and Future of the Süddeutsche Zeitung
Excursions . MediaAmongst the whirring sound of the printing press and the thick smell of ink, a sense of order and certainty could be felt. There was a job to be done, a deadline to meet. Anticipation hung in the air. This was the atmosphere of Munich’s Süddeutsche Zeitung Printery last Thursday evening as it pumped out
Süddeutsche Zeitung: Maintenance of Circulation in Modern Media
Excursions . MediaIn a time characterized by shifting patterns of media consumption,Michael Stengl, the sales consultant of the Süddeutsche Zeitung (SZ) demonstrated to us a prime example of maintaining its circulation. Through a combination of reader-centric strategies, digital adaptation, collaborative partnerships, and a firm dedication to journalistic principles, SZ has not only sustained tis readership but also
Media School Bayern: A Surprisingly Leafy Tree
Media . Student lifeThe road towards the media school Bayern was covered by leafy trees. It was a sunny, quiet Thursday morning. The sunlight poured through the gaps in the leaves and shone down on us, a group of future journalists. Firstly surprised by the far location, I then revelled in the greenery. aaaa Andre Wengenroth, the creative
Journalists should reflect the population
MediaIt is important that there are different types of journalists in the world, so that it is not only one viewpoint that is shown in the media. At the Danish School of Media and Journalism it is mainly the same type of journalist student they educate. But at the Mediaschool Bayern in Ismaning they might
Discovering Myself from Eins in Munich
Authors . Student lifeHallo! My name is Jangmi Lee, and I also go by Rose since Jangmi means ‘rose’ in Korean. As mentioned, I hail from Korea. I reside in a small city called ‘Ilsan’ nestled next to Seoul. Seoul, a city where I go to school and live my daily life, is a city with fast pace,
My Journey with German Art Songs
Authors . Student lifeMy name is Hyunjin Yi, and I am from Seoul, South Korea. From a young age, I always cherished singing. With dreams of becoming an opera singer, I attended an arts-music middle school. Most of the songs I learned and sang there were Italian art songs from operas, all with romantic melodies and themes revolving
Hello again dear readers!
Authors . Student lifeIt is nice to say hello again here! I am Ayano, a Japanese exchange student who has been here for almost seven months. Now I have only three months left in Munich — it is short but I believe it is long enough to accomplish my goals. Here, I would like to introduce what I
From Copenhagen to Munich
Authors . Student life . TravelMy name is Johanne, and I’m 26 years old. I come from a small town on an island in Denmark, close to beautiful nature and the sea, which I’ve cherished all my life. Normally, I live in Copenhagen, where I study communication at the Danish School of Media and Journalism. But even though I love