Breaking Barriers: Kajsa’s Journey from Sweden to Germany
Media . SocietyI had the opportunity to interview a journalist Kajsa Norell from Sweden. Kajsa has worked in media for many years before moving to Germany. As an international student aspiring to move abroad, I was eager to talk to Kajsa and gain her insights on the subject. Kajsa’s beginning Kristýna: My first question is, what initially
The changed and the unchanged: How Bayerischer Rundfunk has adapted to the digital age
MediaOur guided tour of Bayerischer Rundfunk (shortened to BR) started from the history gallery in the BR building, a long grey, silent and dimly lit gallery with the history of BR printed on the walls. 2021, 1991, 1971, 1949, 1945, 1934, 1929…. As we walked along the gallery, the time on the walls kept going
Starting a career in the media industry: interview at Mediaschool Bayern
Excursions . MediaIn a recent interview conducted in the Media school of Bayern, Andre Wengenroth informed us about the tools given to students, preparing them for a professional future in media. He shed light on the opportunities provided by the school’s partnerships and networking, as well as the practical experience developed by students. Andre Wengenroth giving us
Süddeutsche Zeitung: ”We are often asked if the printed newspaper is a disgrace to the environment”
Climate Change . MediaThe green transition is a highly debated theme in the western part of the world. Citizens and politicians are doing a lot but not enough to turn the table. As a green initiative, the Germans are going out of their way to sort garbage but at the same time, they cling to traditional print newspapers.
Media School Bayern
Excursions . MediaA Playground for the Next Generation of Media Talents Walking into the office of Media School Bayern (MSB) for the first time, I was immediately struck by the vibrant atmosphere. The colorful decor and various posters, along with the committed ‘staff’ working on evening news, fostered a sense of freedom and innovation, perfectly embodying the
The Past, Present and Future of the Süddeutsche Zeitung
Excursions . MediaAmongst the whirring sound of the printing press and the thick smell of ink, a sense of order and certainty could be felt. There was a job to be done, a deadline to meet. Anticipation hung in the air. This was the atmosphere of Munich’s Süddeutsche Zeitung Printery last Thursday evening as it pumped out
Süddeutsche Zeitung: Maintenance of Circulation in Modern Media
Excursions . MediaIn a time characterized by shifting patterns of media consumption,Michael Stengl, the sales consultant of the Süddeutsche Zeitung (SZ) demonstrated to us a prime example of maintaining its circulation. Through a combination of reader-centric strategies, digital adaptation, collaborative partnerships, and a firm dedication to journalistic principles, SZ has not only sustained tis readership but also
Media School Bayern: A Surprisingly Leafy Tree
Media . Student lifeThe road towards the media school Bayern was covered by leafy trees. It was a sunny, quiet Thursday morning. The sunlight poured through the gaps in the leaves and shone down on us, a group of future journalists. Firstly surprised by the far location, I then revelled in the greenery. aaaa Andre Wengenroth, the creative
Journalists should reflect the population
MediaIt is important that there are different types of journalists in the world, so that it is not only one viewpoint that is shown in the media. At the Danish School of Media and Journalism it is mainly the same type of journalist student they educate. But at the Mediaschool Bayern in Ismaning they might
The importance of responsible journalism – Interview with Dr. Lisa Auffenberg
Authors . Climate Change . Health . Media8th January 2024 – Group interview with Dr. Lisa Auffenberg In this interview with Dr. Lisa Auffenberg, a distinguished science journalist and LMU lecturer, we delve into the intricacies of conveying complex scientific topics to the public together with the other emerging trends in journalism. Dr. Auffenberg shares her insights on the challenges and responsibilities