The Brand-Journalist Era
Excursions . Germany . Media . Student lifeMunich was swallowed by a thick fog on the day I headed to Ismaning. Located just outside the city center, this area felt like a quiet, mysterious “media island.” Inside the Media School Bayern, the next generation of storytellers is being forged. It isn’t a typical ivory tower of theory; it is a non-profit powerhouse
Media School Bayern: What It Really Means to Learn Media by Doing
Media . Media influenceVisiting Media School Bayern was not just a field trip — it felt like stepping into a real, working media organization. Before going in, I unconsciously imagined something very “academic”: classes, assignments, maybe some simulated projects. But what I encountered was much closer to a newsroom and a production studio than to a traditional classroom.
Behind the Scenes at Media School Bayern
Excursions . Germany . MediaOut of all our field trips, visiting Media School Bayern was the most eye-opening and enjoyable. From the moment we entered, it was clear that this is a place where students get to dive straight into media work and explore their interests in a hands-on way. The atmosphere was energetic and welcoming, giving the impression
Media for Young People: A Day Inside of Media School Bayern
Excursions . Germany . MediaWhen I heard about Media School Bayern for the first time, I thought about a place like an institute where it’d be heavily focused on academics related to media and communication fields. But I was completely wrong, this place wasn’t just a typical media school, it turned out to be a safe space where young
Curating curiosity: an experience at the Deutsches Museum
Culture . Excursions . Germany . Media . ScienceOn a small island between the banks of the Isar River lies the world’s largest science and technology museum: the Deutsches Museum. Upon arrival, we were welcomed by Sabine Pelgjer from the Press and Public Relations department, who provided fascinating insights into the institution’s inner workings. Organized in five different floors and designed with a
The freedom to fail: why Media School Bayern is a breath of fresh air
Excursions . MediaOn December 11th, I had the opportunity to visit an institution that cares deeply about the future of radio and broadcasting. Located on the outskirts of Munich, Media School Bayern actively invests time and resources into teaching young adults how to navigate the world of digital content, specifically in video and audio production. After receiving
Second-Hand Fashion: against the environmental impact of the textile industry
Authors . Climate Change . Culture . Interview . Media . Media influence . Science . Society . SpainThe environmental impact refers to the effects that human activities have on the natural environment. Although these effects can sometimes be positive, most human actions generate serious damage to ecosystems. One of the industries with the greatest environmental footprint is the textile sector, whose impact extends across the entire life cycle of garments, from the
Lost in Translation: Finding a Voice in a German Campus Radio
Culture . Media . Student life . UncategorizedThe first thing I didn’t understand was a joke. The speaker made a remark about student radio culture. The room laughed immediately. I smiled a second too late, trying to catch the tone rather than the meaning. Around me, pens were already moving again, notebooks filled with bullet points and arrows. The information session for
Breaking the Silence of the Pressroom: Inside Süddeutsche Zeitung’s High-Tech Printing Future
Germany . MediaIn an era dominated by digital news, the Süddeutsche Zeitung (SZ) printing house stands as a compelling reminder that traditional journalism is far from obsolete—only transformed. During a recent visit, I witnessed how one of Germany’s leading newspapers is redefining print production through automation, innovation, and a renewed commitment to editorial quality. Walking into the
What happened to newspapers? A comparison between printhouses (SZ and Athesia)
Excursions . MediaWhen we think of media nowadays, our minds usually jump to the Internet and its addicting social media feeds. Online news are characterized by catchy and quick information, whose power is strong enough to make us scroll for endless hours on a screen. Yet, although companies currently race to become more and more digital, I