The Active Neutral: A Tightrope Walk for Trust

Is the main goal of science communication to persuade people to act? This is a question that came to my mind during a meeting with an Munich Science Communication Lab (MSCL) expert. The answer from the expert was a clear “No.” To be honest, the very existence of a communication group focused purely on scientific Read More

Field Trip 1: Bayerischer Rundfunk – Behind the Scenes of the Bavarian Broadcasting

Hey everyone! As I told you before, I will write some blog posts for my Professional Communication course at LMU. You might think that these posts might not be that interesting, but feel free to read them: you might be surprised, just as I was after our first field trip.😁 During our first field trip, Read More

Media Philosophy through Studio Architecture

Every Wednesday 20:00, the garden studio in front of MBC Radio building in South Korea is crowded with people eager to see the radio show. In front of there, they can see famous idols and communicate directly with the DJ watching how radio proceed. Korean radio in the fields of entertainment tends to maximize visual Read More

Confidential information about the Bayerischer Rundfunk (do not share!)

„Guten Morgen und herzlich willkommen bei BAYERN 1!“ Do you see what I did there??Yeah, I chose this one intro on purpose, because today I’m here to tell you three secrets I discovered during a class field trip to the famous Bayerischer Rundfunk!Yes, I’ll share them.No, you won’t tell on me!! On October 23rd, my Read More

Innovation in Practice: A Visit to Media Lab Bayern

One of the absolute highlights of this whole course for me was our visit to Media Lab Bayern. It gave me a feeling more like stepping into a space where media, creativity, and tech were all just vibing together. The vibe was super chill but also buzzing with ideas. We got to see where people are Read More

Reflection on the Semester

My second semester of Media Institutions finished as fast as it started and now I have another possibility to reflect on the course and give you, the readers, the chance to get to know a few interesting findings about this semester’s field trips and journalist visits. This semester provided us with some new places and Read More

Media School Bayern and its potential

The Media School Bayern is one of a kind schools in Bavaria, being a non-profit educational institution and offering fully free training in journalistic practices, audio and video editing and radio broadcasting. Created in 1995, the institution has its roots in both Munich and Nuremberg and over time became the foundation to two student broadcasting Read More

Mediaschool Bayern: Fostering Media Education and Pluralism

By Sangnan Hua In an era where media literacy and diverse journalism are vital for a healthy democracy, Mediaschool Bayern has emerged as a unique institution in Germany’s media landscape. Founded in Bavaria as a non-profit training organization, Mediaschool Bayern operates non-commercial radio and television channels that serve as live laboratories for aspiring media makers. Read More

Inside the Newsroom: My field trip to TZ & SZ

A few weeks ago, I got a great opportunity to visit two very different media organisations in Munich: die tageszeitung (TZ) and Süddeutsche Zeitung (SZ). As a student who’s always been curious about how journalism works from the inside, not just what we read, but how it’s made, this field trip felt like a rare opportunity to step Read More

A Tale of Two Papers

My recent visits to two vital pillars of Munich’s Media landscape offered a fascinating approach to German journalism. While both are giants in their own right, their methods and priorities couldn’t be more distinct, each offering unique strengths. Local Roots vs. Political Heart This past month I’ve got lucky enough to visit two headquarters of Read More

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