Munich Science Communication Lab’s Workshop
UncategorizedOur fourth excursion outside the classroom was to one of LMU’s own buildings. It was a visit to Munich Science Communication Lab (MSCL), a research organization dedicated to raising public awareness on planetary health. At MSCL, there was a huge emphasis on evaluating the impact of research projects. During the workshop, there was a mock
German Science Education: A Critical Reflection
UncategorizedIn the past weeks, I had the opportunity to visit the Munich Science Communication Lab (MSCL) The academic visit offered a compelling case study of how research-based evaluation transforms science communication into an educational practice within Germany. Unlike many initiatives that treat evaluation as an end-stage task, MSCL embeds it across the entire process, treating formative, process,
MSCL: Bridging Science and Society
UncategorizedDuring a recent visit to the Munich Science Communication Lab (MSCL),we immersed in a hands-on exercise: allocating virtual time and research funds to investigate social issues, which forced our group to balance rigor with real-world relevance. MSCL’s Role in German Democracy: Fostering Informed Public Participation At its core, MSCL positions itself as a bridge between
Rethinking Media Education: A Critical Look at MediaSchool Bayern
UncategorizedBy Minjing Zhou Introduction to MediaSchool Bayern MediaSchool Bayern, established in 1995 by the Bavarian Regulatory Authority for New Media (BLM), is a nonprofit media training institution that emphasizes hands-on skills over traditional journalistic training. The organization focuses on multimedia production—particularly in audio, video, and digital formats—rather than the conventional teaching of reporting, writing, or
From Goosebumps to Broadcasts: My Reflections on Science and Media Communication
Authors . Germany . Media . Media influence . Opinion piece . SocietyAs someone who’s always been curious about how messages shape minds, these past few weeks have been a turning point for me. Our guest visits in the room from Munich Science Communication Lab (MSCL) and Media School Munich weren’t just field trips, they were invitations into two very different worlds that both revolve around the same question:How do
SZ’s Fight to Stay Relevant: Traditional Journalism in a Modern World
UncategorizedAs a class we were very lucky to experience a visit from a journalist at Süddeutsche Zeitung (SZ). The visit was extremely insightful and told us how traditional journalism is adapting to a time where social media ad AI is changing reader habits and providing news. SZ was founded on October 1945, shortly after WW2,
Role of Media
UncategorizedThis semester’s media research journey brought us face-to-face with key players shaping how stories are told in Germany. Through both prompts and site visits, we can examine what responsibility media organisations carry today—and how differently they approach that task. One core question stood out to me: what role does the media play in supporting democracy
Munich Science Communication Lab
Authors . Media . UncategorizedScience communication is currently facing various challenges relating to the links between climate change and human health and trying to point out actions that need to be taken. MSCL plays a crucial role in addressing burning issues in the field of planetary health. MSCL is a science communication lab dedicated to studying and improving the
Whose stories get told in the media?
UncategorizedLook around in our classroom. Chances are, you’re sitting next to someone from a different country, culture, or background. Maybe their story is completely different from yours or maybe it’s suprisingly similair. But here’s the thing: not all of our stories make it into the media. Whether it’s through films, news, music, or TikTok, the
MS Bayern – A modern approach to media communication
Germany . Media . Media influenceMy recent visit to Mediaschool Bayern offered a fascinating glimpse into the world of media training, revealing an environment that blends academic instruction with experience. Stepping into their campus in the outskirts of Munich, a sense of activity was immediately palpable. The institution, known for its radio station M94.5 and its commitment to grow young